RealWay has reached the 10 year milestone this month and what a journey it has been since Garry Cant opened the first office at Buderim in August 2001. Garry had been a member of a ‘percentage of turnover’ brand for several years and decided that there had to be a better way to sustain a brand and the principals and teams on the ground. Greg Watson formed a similar view and when presented with the unique RealWay brand joined the group as a franchisee in 2002.

After growing RealWay for six years Garry decided to retire and sold the business to  Greg who by this time had joined the advisory board for the group.

According to Greg, “the GFC happened soon after I took over which represented a few challenges but it is marvellous to see how the group has strengthened with some excellent principals on board”.

Our market leadership in key markets such as Ipswich shows the impact of the brand and the quality of the people it attracts. Here’s to the next 10 years.

RealWay gets the message out on video

One of the ways we want to grow the brand is to use social marketing and multi media. This represents the most effective way to get our unique business model and its benefits in front of potential franchisees. You might like to have a look at our first corporate video  http://www.youtube.com/watch?v=fOl6oplkfTs . The video was taken and given a corporate look in-house on a shoe string budget.

Mark Casey